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Innovation All Cotton

Cotton Concept proves in practice the continuous concern of MEGA to design personal hygiene products with exceptional skin friendly properties

Innovation All Cotton

All-Cotton Concept

For MEGA, providing effective protection is not enough of a prerequisite for a personal hygiene product. The company’s aim is to pair top performance with excellent skin-friendly properties. With a view to design products with excellent skin compatibility, our company has tested a number of materials, ending up in Nature as the best provider, for its unmatched purity. Out of all the materials that could be used in the design of personal hygiene products, Cotton is the most skin-friendly material. Naturally soft, hypo-allergenic, compatible and well-tolerated even by the sensitive skin, it truly brings natural purity in contact with the skin.

MEGA has chosen Cotton - the ultimately pure and skin-friendly ingredient - for application on select products, thereby creating the Cotton Concept, and offering truly pure care to consumers. Contrary to other products in the category of personal hygiene, that bear synthetic topsheets, the EveryDay All-cotton pantyliners have a 100% cotton topsheet, offering the ultimate hygienic proposal in feminine hygiene. For years now, EveryDay pantyliners hold No1 position in the Greek market, as they chose to offer MORE: not just safe protection, but also a 100% Cotton touch, adding the purity of Nature to feminine hygiene.

The Cotton Concept has been applied to other select product categories of MEGA (napkins, intim wipes, make-up removal wipes, baby wipes, etc.), offering added value, but also giving proof to the company’s pledge to design products with excellent skin-friendliness properties.